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The Bare Bayside Labs marketing system
The BBL way

Four phases. Pick where you are.

Discover where you stand. Diagnose what's costing you leads. Design your own marketing lab and test campaigns in it. Deliver a weekly read on your rivals' ads. No fluff.

Explore the phases
Phase 01 · Free

Discover

Start here. Free. 10 minutes. See where you stand.

Phase 01 · Free · Start here

See where one rival is beating you — free.

Free Competitor Snapshot

Name a competitor and your suburb. We score them across 8 channels and hand back the gaps you can take — in plain English.

  • 1 competitor scored across all 8 channels
  • Their strengths, weaknesses, and the gaps to exploit
  • 3 ranked moves you can run this week
$0
10-min form · 24–48 hrs
No credit card. No commitment.
Free snapshot · 1 competitor
Rival Co.
6.4Health / 10
Paid adsStrong
ReviewsAverage
SEOWeak
+ 5 more channels & 3 ranked moves in your snapshot
Phase 02 · One-off intel

Diagnose

Know exactly what's costing you leads and money.

Phase 02 · Flagship report

Know exactly where every rival is beating you.

Competitor Intel Report

Five competitors, scored across 8 channels, turned into a ranked plan you can act on — not a dashboard you have to decode.

  • 5 competitors scored on all 8 channels — ads, SEO, social, reviews, website, pricing, content, sentiment
  • A ranked action plan in plain English — what to do first
  • The gaps you can win, with example plays to copy
$747
One-off · 3-day delivery
Most customers recoup the cost in the first month of acting on it.
Competitor Intel Report · 5 rivals
Market scorecard
7.8Avg health / 10
Ads8.4
SEO4.6
Social6.2
Reviews7.1
Website3.8
+ pricing, content & sentiment · ranked plan inside
Phase 03 · Build & test

Design

Build your own marketing lab, then run campaigns in it as tests — and read what worked in your own numbers.

Phase 03 · Coming soon

Build your own marketing lab — then test in it.

Lab recipes

Click-by-click recipes to set up your own marketing system, then ready-to-run campaign playbooks to test in it. Keep what works, drop what doesn't.

  • Step 1 · Build the Lab: lead capture, follow-up, and one analytics view that shows where every lead and dollar comes from
  • Step 2 · Experiment Recipes: the strategy explained simply, setup steps, templates for ads, emails, pages and copy
  • What to measure, what counts as a win, and how to read the result in your lab
  • Built in your own accounts — you own it for good
Coming soon
First up: See the ad → click → message. The simplest recipe there is — and the one we're running on our own client campaigns first.
Lab recipes · build, then test
Your marketing lab
2Steps
  • Step 1 · Build the lab: capture, follow-up, one analytics view
  • Step 2 · Run a recipe as a test
  • Read the result in your own numbers
  • Keep what works, drop what doesn't
First recipe · see the ad → click → message
Phase 04 · Weekly ad tracking

Deliver

Your rivals change their ads every week. Know what they're running before you spend a dollar on yours.

Phase 04 · Coming soon

See what your rivals are running — every week.

Ad Pulse

We watch your rivals' live Meta and Google ads and send you a weekly read: what they launched, what they stopped, and which ads keep running.

  • Every new Meta & Google ad your rivals launched that week
  • What they stopped running — the tests that didn't pay
  • Their long-runners: ads live for months, in many versions, are the ones paying their way
  • What each ad is selling, so you only see the ones that compete with you
Coming soon
Nobody can see a rival's clicks or sales. How long an ad runs, and how many versions they make of it, is the honest signal.
Ad Pulse · example week
Rival ads this week
+3New · 2 stopped
Rival A96 days
Rival B41 days
Rival CNew
Longest-running ads first · Meta & Google · illustrative
Not sure where to start?

Start with the free snapshot.

10 minutes. No credit card. See where you stand before you spend a cent. For local services, e-com brands, creators & small SaaS.